Have you ever watched an ad or a short video and been perplexed, or even said out loud, “I don’t get it.” Happens to...
Marketing Articles
5 Learnings From the AMC Social Influencer Panel
In March, I had the honor of hosting a panel at the Annual Meat Conference highlighting how brands and retailers can...
Tough Economic Times Impact Supply Chain – From Labor to the Consumer
In March, members of the Midan team descended upon Dallas to join the rest of the meat industry for the 2023 Annual...
Want year-end success? Re-evaluate your plan now
“So, how did that work out?” This is a question my grandmother used to ask me with her hands on her hips and one...
The meat industry could take a page out of baseball’s book
Another World Series is complete. While my Chicago Cubs weren’t in it this year, I always love the Series when we...
I’m a Gen Z, NOT a Millennial and I love meat.
I grew up in the time of Silly Bandz bracelets, Hannah Montana and the Jonas Brothers. You see, I was born in ‘97 –...
Millennials Want Meat
I can’t tell you how many times I’ve been in public and someone – presumably older than I am – makes a comment about...
Helping meat make the grade in college
In the last month, nearly 19 million students packed their bags and headed off to college. My son was one of them; he...
Stellar Client Support to Make Meat a Star
New Orleans is a culinary capital known for its seafood dishes: oysters Rockefeller, shrimp creole and court-bouillon...
Join the Beef and BBQ Party
May is National Beef and BBQ Month and we meat heads at Midan couldn’t be more excited to celebrate the cornerstone of...
One game-changing thing consumers are doing processors must address
Recently I was asked a question that has kept my wheels turning: What is the one thing processors must address to...
Understanding meat eaters’ key drivers to purchase
As a researcher who has been tracking the consumers’ relationship with meat for many years, I get very excited when...