Giving the Industry Guidance.
No one can tell the meat industry’s story better than someone who has actually lived it. Midan Marketing leads the conversation by bringing together unparalleled experience and deep understanding of what motivates today’s meat consumers.
Blog
Trends to Reignite the Foodservice Experience
I spent the first years of my career selling premium beef around the globe. This left a permanent soft spot in my heart for fine dining establishments and steakhouses. The past few years have been tough for the entire foodservice industry, but fine dining was hit...
The Future of Foodservice: It’s In The Experience
Throughout the pandemic, a question that has lingered in my mind is what foodservice will look like on the other side of all this. We’ve seen so many amazing restaurateurs make changes to their business models to stay afloat and – unfortunately – I don’t think those...
Everything Old is New Again: Trends from NRA 2017
Sometimes the more you look back, the further ahead you can see. This was certainly the case for the exhibiting meat companies at this year’s National Restaurant Association (NRA) Show. They demonstrated that the U.S. meat industry is staying “Ahead of the Crave” by...