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Brand Strategy
Customer Insights
Content Marketing
Public Relations
Web Development
Creative
Media & Advertising
Social Media
Video & Photography
OUR LATEST BLOG POST
20 Years of Midan!
By Midan Marketing | Marketing
Reading time: 3min
Get your party hats ready: Midan is turning 20 this month!
Think back to when you were 20 years old. Pretty naïve, right? In human years, “20” is still early days; the runway feels very long. But in business, making it 20 years is a MILESTONE, especially for a small business… a niche marketing agency… that specializes in meat. As the first agency of its kind, Midan was a unicorn. The odds of succeeding weren’t in our favor.
That makes us especially delighted to celebrate being around for two decades. A brief look back reveals that what initially helped shape Midan has also given it staying power.
Brand Awareness vs. Conversion
A common conversation I find myself engaged in lately revolves around where a brand’s marketing strategy should focus: awareness or conversion. Understanding the balance between them and when to focus on which one can have a significant impact on your bottom line. ...
2025 Top Trends to Watch
In some ways, it’s getting harder to predict the future. The world is changing so fast that by the time we ask the question, “What’s next?” the answer already arrived - yesterday. Lots of elements are at play as we look ahead to the new year: The U.S. is about to...
20 Years of Midan
Get your party hats ready: Midan is turning 20 this month! Think back to when you were 20 years old. Pretty naïve, right? In human years, “20” is still early days; the runway feels very long. But in business, making it 20 years is a MILESTONE, especially for a small...
5 Reasons to Keep Educating Consumers
With age comes wisdom. That is the proverbial saying, right? I'd like to believe it now that I am um... well, now that I have more experience! Perhaps the saying should be With experience, comes wisdom. This month Midan Marketing turns 20! Since we consider ourselves...
Why Your Corporate Website is the Ultimate Virtual Showroom
As a web developer, I'm often asked why companies even need a website. When I hear, “Why should I invest marketing dollars into developing and maintaining a website when so many other methods are available?” Ouch! That gets me right in the heart. It's true; consumers...
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